Built on Real Business Experience

We understand the financial challenges facing small businesses because we've been there ourselves. Our approach combines practical expertise with genuine care for your business success.

Small business owner reviewing financial documents in modern office setting

Our Story Started with a Problem

Back in 2019, I was running a small consulting firm and struggling with the same issues many business owners face today. Cash flow felt unpredictable, tax planning was reactive rather than strategic, and I spent more time wrestling with spreadsheets than focusing on clients.

The turning point came when I nearly missed a major opportunity because I didn't have clear visibility into my financial position. That's when I realized most small business financial advice was either too generic or too expensive for companies like mine.

So we built xeloranivax around a simple idea: small businesses deserve financial guidance that's both practical and affordable. We focus on the fundamentals that actually move the needle — cash flow management, strategic planning, and building systems that grow with your business.

Today, we work with over 200 small businesses across Australia, helping them make confident financial decisions without the complexity or cost of traditional advisory services. Every recommendation we make comes from real experience running businesses ourselves.

How We Actually Help

Our methods are straightforward because business finance doesn't have to be complicated when you focus on what matters most.

Cash Flow First

Everything starts with understanding where money comes from and where it goes. We help you build simple tracking systems that give you real-time visibility without drowning in data. Most businesses see clearer patterns within the first month.

Strategic Tax Planning

Instead of scrambling every March, we work with you throughout the year to optimize your tax position. This includes timing expenses, maximizing deductions, and structuring growth investments to minimize tax impact.

Growth-Ready Systems

We design financial processes that scale with your business. Whether you're handling $50K or $500K in revenue, your systems should support decision-making rather than creating bottlenecks.

Business financial planning session with charts and graphs displayed on computer screen

Clean organized workspace with financial documents and calculator ready for business planning

Meet Elena Thornfield

Elena Thornfield

Lead Financial Strategist

Elena founded xeloranivax after 15 years in corporate finance and running her own businesses. She holds a CPA certification and has helped over 300 small businesses improve their financial management.

Her approach focuses on practical solutions over theoretical models. "I've made most of the financial mistakes small business owners worry about," she says, "which means I can help you avoid them."

When she's not working with clients, Elena volunteers with local business development programs and writes about small business finance for several industry publications.

Ready to Get Started?

Let's discuss your specific situation and see how we can help you build stronger financial foundations for your business.